Shopify Website Development

Shopify website development for Australian businesses

Shopify gets a store online quickly. Turning that store into something that sells week after week takes more: a design that suits your products, a catalogue organised the way customers browse, a checkout that does not lose people at the last step, and pages fast enough that mobile shoppers stay. That is the work we do.

We are a small team based in Western Sydney, and we build and look after Shopify stores for businesses across Australia, from local retailers to an Aboriginal art company in Alice Springs. You deal directly with the people designing and building your store, not an account manager passing messages along.

Theme build or fully custom?

Not every store needs a custom theme. For plenty of small businesses, a well-chosen premium theme, set up properly and shaped around the brand, does the job and leaves more of the budget for marketing. A custom theme makes sense when your products need a particular presentation, when you sell in an unusual way, or when an off-the-shelf theme keeps getting in the way.

We recommend one or the other once we understand your catalogue and how you sell, not by defaulting to the bigger quote. For Papunya Tula Artists we built a custom Shopify theme connected to their SAM art centre platform, so every artwork, artist profile and price flows into the store automatically.

Apps, integrations and speed

Apps are where a lot of Shopify stores go wrong. Each one adds scripts, and a dozen of them can make a store noticeably slow on a phone. We keep the app list short, choose apps that earn their place, and build custom features where an app would be clumsy or expensive over time. We care about this enough that we built Store Auditor, a Shopify app that shows merchants exactly which installed apps are slowing their store down.

We also connect Shopify to the systems you already run, such as accounting, inventory, shipping and email marketing, so orders and stock levels do not have to be keyed in twice.

Moving to Shopify without losing your rankings

If you are on WooCommerce, BigCommerce, Magento or an older custom platform, we plan the move so your products, customers, order history and search traffic come across with you. Every important URL gets a redirect, product data is cleaned up on the way in, and payments, shipping and tax are tested before the new store goes live.

Still weighing up platforms? Our WooCommerce vs Shopify and BigCommerce vs Shopify comparisons set out the trade-offs, and this guide explains what a Shopify build involves from start to finish.

Support after launch

Once the store is live we can stay on for theme changes, new features, app reviews and regular speed checks, or hand it over with training so your team can run it day to day. Either way, the people you talk to are the people who built it.