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Art centre, Ampilatwatja, Central Australia

Artists of Ampilatwatja

An art centre with a powerful story and remarkable artwork, but almost no consistent online sales.

130% Increase in website sales
49% More returning buyers
25% Increase in marketing engagement

What needed
solving

Artists of Ampilatwatja is an Aboriginal art centre northeast of Mparntwe (Alice Springs). Online sales were very low, with little to no consistent weekly sales, and the website was not set up for browsing artworks or buying them easily.

  • Logo redesign and brand refresh
  • Website design
  • WordPress and WooCommerce build
  • E-commerce and payments
  • SAM integration
  • SEO-friendly structure

How we
did it

We refreshed the logo and brand, then designed a store around product discovery and mobile shopping, with the cultural storytelling the artworks deserve.

The WordPress and WooCommerce build is structured for search, and SAM integration means the team manages artworks in one place while the store stays current.

The outcome

Artists of Ampilatwatja now has a scalable online store that honours culture and sells consistently, with more returning buyers.

Want results like
Artists of Ampilatwatja?

Tell us about your project and we'll come back within one business day with ideas and a no-obligation quote.

Call us directly 02 9834 4119
Email us hello@defyn.com.au
Sydney office 14/188 Swallow Drive, Erskine Park NSW 2759
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